Jewelry is the most elegant combination of metal, gemstone, and self-expression. It inherently should have been genderless; however, jewelry has been more associated with women for ages. Customization is the best way to meet everyone's expectations as it empowers customers as well designers to create unique ornaments that meet their demands. The online jewelry design software offers similar solutions to ornament brands and retailers to give a free hand to their buyers and create jewelry that perfectly fits their needs. It helps brands to shun the gender notion and treat every customer equally.

Jewelry Design Software Helps Brands to Blur Gender Differences

Jewelry has always been associated with women, and when men started to wear it, many experts believed it to be a beginning of a new era. This phase has been led by many young male entertainers, pop stars, and A-list actors, such as Harry Styles, Gucci Mane, Timothée Chalamet, the Jonas Brothers, and Shawn Mendes. Their audiences dominated by Millennials and Gen Z aren't shackled by antiquated ideas of "manly" jewels! They don't like being bozed in by the traditional, snoozy opinion that jewlery is not for males, and it should only be limited to a wedding ring, band, and maybe a small stud earring. Harry Styles is known for wearing pearls and has made them more popular among men. Shawn Mendes and Gucci Mane donned diamond necklaces to the Grammys, while Timothée Chalamet is the king of bejeweled brooches.

Many have doubted that this men-wearing-flashy-jewelry won't last long; however, the recent shift in gender fluidity and inclusivity may drive its demand. Additionally, general attitudes towards gender bias and sexuality are changing and evolving across the globe. Many jewelry manufacturers are dedicatedly responding to the shifting trends and displaying collections that have geared towards guys wearing these ornaments. Major players, including Jacquie Aiche and David Yurman, recently debuted full men's collections. Nevertheless, this wave of change should not be considered the inception of designing ornaments for males or better jewelry for men, though this is one of the aspects that a series of events will bring to the table. This phase is more about removing the gender labels from jewelry entirely and shaking up our ideas about who gets to wear big gemstones, statement pieces, and classically pretty jewels. Enter gender-fluid jewelry collections that create designs that can be accessorized by men and women alike. These pieces belong to those who love them, irrespective of males, females, or gender nonbinary. These collections, and ones that will inevitably follow them, represent inclusivity and opportunity for the ornament industry. If men embrace jewelry even a fraction as much as women do, think how much this sector would grow.

Let us consider the case of the French luxury brand Balmain which is all set to enter the fine jewelry category with a new gender-neutral offering, which will be released this summer. The brand has joined forces with the Adorisa Group, established in Paris in 2021 and helmed by former De Beers Jewlers chief executive François Delage to design, produce, market and distribute fine jewellery collections under licences for fashion and couture houses. This is the first time the French luxury brand is venturing into the fine jewelry collection and will also be channelling the creative vision set by the creative director Olivier Rousteing. This move also helps brands to showcase the historic signature and inclusive spirit. The brand will enter the new jewlery segment with 32 designs with ethical 18k gold, conflict-free minerals, and traceable gemstones designed and crafted in Paris.

Similarly, Gucci is another luxury brand that has decided to join the gender-neutral bandwagon with the launch of "Link to Love," a collection line of budding jewelrs inspired by infinite cycles of life, romance, and togetherness. The collection features sleek and geometric styles that can fit into everyday lifestyles. The product line is crafted in three of gold, viz., yellow, pink, and white, and ranges from rings, bracelets, necklaces to earrings, all decoratively adorned with a "Gucci" logo. On the same note, the 3D jewelry design online offers customization solutions that help ornament companies shun the age-old tradition of gender bias and enable their buyers to create designs beyond the gender-binary system. It also gives them a unique chance to create one-of-a-kind designs and use 3d technology to preview the customized product.

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